About Company

Our client is a network of firms in 157 countries with over 184,000 people who are committed to delivering quality in advisory, tax and regulatory services. They are one of the leading accounting firm globally. Various services provided by the Firm are: Consulting, Deals, Accounting Advisory, Risk Advisory Services, Tax & Regulatory Services, Emerging Markets Centre of Excellence

Job Description

• Define brand objectives for the firm and its various offerings. Develop and execute on the brand management plan
• Develop the firm brand identity and plan for brand equity enhancement in alignment with the overall strategy and global brand identity
• Oversee the design, creation and delivery of various firm brand campaigns and releases within the firm, to their Clients and on various social media channels and ensure that the messaging is consistent
• Execute on the annual brand enhancement and marketing plan in collaboration with industry clusters and line of service
• Collaborate with Corporate Communications to enable development of the Corp Comm play to be in line with the Brand and Marketing plan
• Develop and execute a plan for sustaining and enhancing a robust online marketing presence for the firm, in line with global standards
• Work with the internal stake holders to continuously identify branding opportunities for the Firm and execute on them within available resources

Other key skills

• Given the nature of the job, maintaining personal flexibility to meet deadlines is important
• Excellent analytical, presentation and interpersonal skills is required
• The candidate must be able to persuade and influence internal stakeholders
• Should gain complete understanding of the firm's solutions, structures and people in a short time